With merino wool, the question of animal welfare is back in fashion

Trendy wool might seem more ethical than fur or exotic animal skins, but merino sheep can still be victims of cruel practices, especially in Australia.

Cruel wool in sportswear is in high season - FOUR PAWS in US - Global Animal Protection Organization

DANISH ENDURANCE 3-Pack Merino Wool Dress Socks, Breathable & Sweat-Wicking Crew Socks for Men & Women : Clothing, Shoes & Jewelry

DANISH ENDURANCE 3-Pack Merino Wool Dress Socks, Breathable & Sweat-Wicking Crew Socks for Men & Women

With merino wool, the question of animal welfare is back in fashion

Animal Use in Fashion and Little Oversight of Welfare - FOUR PAWS in US - Global Animal Protection Organization

The Disturbing Truth About Why Merino Wool Is So Expensive - Hello Night Kids US

What Is ZQ Merino? Exploring Animal Welfare - Merino Wool Gear

Solved Case Study: Sustainable Packaging for Icebreaker

What is Ethical Wool and Does It Really Exist?

Wool with a Butt - A FOUR PAWS campaign to end the cruel practice of mulesing

Have You Herd? Cruelty Free Wool is the Latest in Sustainable Fashion

What is Ethical Wool and Does It Really Exist?

Fashion and Animal Welfare: Everything You Should Know Before You Buy - Good On You

THIS HOODIE IS MADE FROM 100% REGENERATIVE NATIVA™ MERINO WOOL. REGENERATIVE FARMING PRACTICES AIM TO RESTORE NATURE AND SUPPORT THE LIVELIHOODS OF

Regenerative Merino Wool Hoodie—grey marl