The Weeknd, or Abel Tesfaye, went from uploading songs anonymously on to breaking Spotify records with 100 million monthly listeners.
How the Weeknd got his revenge and became one of the biggest pop stars - Los Angeles Times
How the Weeknd Became One of the World's Biggest Pop Stars
Major artists who found fame through social media
The Weeknd Is Officially the Most Popular Artist in the World — No One Else Even Comes Close - RELEVANT
How The Weeknd Became A Successful Artist - Promolta Blog
The Weeknd Is the King of Sex Pop
The Weeknd: Pop star changes his name to Abel Tesfaye - BBC Newsround
The Weeknd - Canadian Pop Star
The Weeknd: Still Pop's Unlikeliest Superstar